BOBA is an AI partner designed to assist businesses in research and strategy development. It offers valuable research signals and trends to quickly analyze articles and earnings calls. The tool also performs web-based research for qualitative questions, helping brainstorm potential futures and assess opportunities, threats, and scenarios. BOBA generates forward-looking stories informed by business, culture, and technology changes through scenario building. These outcomes inspire product thinking, share insights contextually, conduct resilience testing, and inform strategic planning. It uses the Playing to Win framework to aid users in decision-making based on strategic prompts and future scenarios. Additionally, BOBA can create storyboards with illustrated scenes and customized scripts to depict customer journeys. In summary, BOBA is a valuable asset for businesses staying ahead in research and strategy development.
.webp){kind=small}